Larisa SummersMar 27About TCMGTM Partners AmbassadorBest-selling author Sangram Vajre and his team at GTM Partners have mastered the art of simplifying GTM. Do these issues look familiar? ✔...
Larisa SummersJan 25About TCMCMOs that are in the arena - this is for youGoing from running marketing teams as a CMO at both VC and PE-backed companies to building a consulting practice, it's been interesting...
Larisa SummersDec 11, 2023About TCMThe "do more with less" marketing eraLife and business operate in cycles. Since 1980, the US has gone through several recessions (i.e. a shrinking economy - including...
Larisa SummersNov 28, 2023True TuesdayTrue TuesdayFirst principles thinking helps us reframe complex frameworks into their most basic, true components. A brand is simply a promise made...
Larisa SummersNov 28, 2023About TCMAbout True Circle MarketingWelcome! As a Chief Marketing Officer with over 20 years real-world experience, I founded True Circle Marketing with one mission in mind:...